The CDRL Group moves its stores
The CDRL Group moves its stores.
The representatives of the CDRL Group informed that they are systematically making up for losses. In the last quarter, the two brands of the Group, namely Coccodrillo and Buslik, generated 23% more revenue than in the same period last year. Nevertheless, the Group continues restructuring activities consisting in reducing the number of its own stationary stores located in shopping centers in favor of franchise stores located on the streets and developing e-commerce.
It is worth adding that moving stores from shopping malls to the streets is more and more often considered by other brands.